DP JON GOURLAY ON SHOOTING NORAH JONES' MUSIC VIDEO "RUNNING"

Jon and director Joelle Taylor worked together to bring their creative concept to life for the singer-songwriter’s first music video in four years. They wanted to shoot on-location in the California desert, but after finding out that wasn’t in the budget, pivoted to shooting using virtual production at ARRI Studio New York. Jon shot the music video using vintage lenses, with Norah in front of a screen playing desert footage.

Jon explains, “We spent our first prep day just experimenting, putting lenses on, and shooting it in different ways. Just seeing what was going to give us the result that we were most excited about and felt like it brought us into Norah’s world. I think as an artist, she really enjoyed that process. And you could witness her positive response to all of that how she changed her performance, or adapted certain elements of it, based on what she was seeing and how impactful it was.”

Click the video preview below to watch, and read more about Jon's process here.