MARCUS SMITH AND JOÃO CANZIANI TEAM UP FOR BEATS BY DRE CAMPAIGN

‘The King and the Viking’ campaign focuses on each athlete in the moments leading up to the game, trying to get in the zone and block out the haters, while listening to voicemails from their loved ones through their Beats Studio Pros.

Marcus photographed NBA star LeBron James and his wife, Savannah, in Los Angeles, while João shot Erling Haaland, Norwegian professional footballer, and his father, Alfie, in Manchester, UK.

The images came together in one epic campaign poster, below.