PETER QUINN x RIVIAN

“Rivian approached me just before the holidays last year with a simple goal: spread some holiday cheer using as many fun VFX tricks as possible,” says Peter. “We celebrated their current lineup, quietly teased what’s coming next, and leaned hard into a warm, cozy tone. We kept everything rooted in reality—no fully CG hero cars—using VFX to amplify what was already there rather than replace it.”

Click any GIF below to watch the full spot, each of which gained more than 100K likes on Instagram.